Corporate Blog

Four keys to scaling strategic partnerships in loyalty


Strategic partnerships expand the products and services loyalty programs can offer, driving increased value and engagement for members, and retention and revenue opportunities for providers. But navigating the complexities of partnership management is a challenge of its own. From negotiating agreements to onboarding partners seamlessly, how do you scale up your partnership game effectively?  Flexible partnership models: where it all starts Whether prepaid, postpaid, volume-based pricing, or promotions, partnership strategies must consider flexible commercial models that can adapt to the d...

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