Corporate Blog

Sowmya Sharath, Senior Architect, Digital Innovation team, IBS Software, Cochin, India

Sowmya Sharath, Senior Architect, Digital Innovation team, IBS Software, Cochin, India

Hello Sowmya, tell us about your role I'm a Senior Architect, part of the Digital Innovation team in the Consulting and Digital Transformation business. We look at how we can utilise upcoming digital technologies to create solutions for the travel industry. I'm particularly focused on Natural Language Processing (NLP); it's a branch of artificial intelligence (AI) that enables computers to understand human language, in text or voice form. It's found in applications such as Google Assistant, Alexa and chatbots. What do you enjoy about your work?  Learning about new technologies and underst...

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Excel in Upstream Logistics with Artificial Intelligence (AI)

Excel in Upstream Logistics with Artificial Intelligence (AI)

Businesses are always on the lookout for ways to increase efficiency, reduce costs, and thereby enable and ensure operational safety. To aid this purpose, the industry is now embracing machine learning models, one of which is using artificial intelligence (AI) to improve upstream logistics. But will artificial intelligence really help organizations excel in their upstream logistics operations? Keep reading to find out. What is upstream logistics in supply chain?  The upstream segment of the oil and gas industry contains exploration activities, which include creating geological surveys and...

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Energy Logistics Cost Optimization Strategies

Energy Logistics Cost Optimization Strategies

By investing in the right strategies and cost reduction techniques in logistics, energy companies can easily save up to 40% of their oil and gas logistics costs. By choosing a logistics-as-a-service model, collaborating and sharing assets with other energy operators, and using a robust and efficient platform, companies can increase their bottom line and remain financially viable. Let us take a look at 7 strategies that will help with upstream logistics cost optimization in logistics.  7 cost effective logistics strategies for your organization  Using a single integrated technology pl...

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The Future of Airport Management

The Future of Airport Management

It has been almost 2 years since COVID-19 had a major impact on human life. Almost every industry in the world became a standstill to this pandemic. The pandemic has also led to a substantial fall in airline traffic. Due to severe limitations on movements imposed by countries worldwide, international air passenger demand decreased by 75.6% compared to the previous year, according to IATA. As predicted by IATA, the travel comparable to the pre-Covid level will be attained only by 2024. Covid has significantly changed how the world or people used to work. Airlines, airports, hotels are thinking ...

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Dynamic Pricing vs Personalized Pricing in the Airline Industry

Dynamic Pricing vs Personalized Pricing in the Airline Industry

You must have noticed how frequently the prices of the airlines keep on changing. Sometimes the change in the prices is quite predictable but there are also many times when it seems to happen without much of a reason. So, why does such a thing actually happen and what is the industry´s pricing strategy?   Personalized pricing vs dynamic pricing – what is the difference?  One of the major differences between dynamic and personalized pricing is that personalized pricing allows pricing based on a business context and the individual that is shopping. Dynamic pricing is not a new concept ...

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