Corporate Blog

Padmaja Padmakumari, Lead Product Manager, Cargo and Logistics Solutions, IBS Software, Trivandrum, India

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Tell us a bit about you, your role and what you enjoy I manage the revenue management and analytics product vertical for the Cargo & Logistics division of IBS Software. In this role, I am responsible for designing functional solutions and integrating the revenue management, analytics concepts, and best practices into air cargo business process and models. What I find most enjoyable is meeting different customers, partnering with them to solve key business challenges, and supporting their transformation journeys. I work on conceptualizing functional designs with customers' business needs in...

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Significance of Data & Analytics in Airline Cargo Management

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Data and analytics have opened avenues for more efficient business operations and digital innovations. This allows businesses to identify and prepare for future contingencies by understanding customer preferences and market trends. Padmaja, Lead Product Manager - Cargo & Logistics Solutions at IBS Software, discusses how data is being used in the air freight industry and the challenges in adopting data analytics, as well as what the future holds.  1. In this era of Digitalization, data & analytics play a vital role in digital transformation. How do you envisage these technolo...

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Dynamic pricing – air cargo's next frontier

Dynamic pricing – air cargo's next frontier

Online retailers live by dynamic pricing, the ability to continuously adjust pricing along a variety of criteria. These can include real-time changes in supply and demand, competition, seasonality, basket composition, and customer profile. Many other factors can play in, but ultimately it's about flexibly optimizing a price point between supply and demand with contextual data. While dynamic pricing permeates our daily digital lives, many industries still need to catch up. Air cargo is one of them, although the concept is increasingly taking hold. So let´s have a look at why dynamic pricing is ...

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