Airline Cargo

Boosting air freight revenues and value through personalization

Boosting air freight revenues and value through personalization

While online retailers are digital transformation trailblazers, industries like cargo have been slow adopters. Yet, no matter how far ahead or behind the digital journey, the pandemic demonstrated how important modern technology is for integrated cargo management system and resilience. And this has been a catalyst for technological evolution in air freight. Platform booking solutions have been one of the greatest benefactors of air freight's digital evolution. While steps have been made to modernize air freight commerce and bookings, personalization is going to be the big step change in this s...

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Air cargo digitalization: If I had a magic wand...

Air cargo digitalization: If I had a magic wand…

Air cargo digitalization has been a long-held wish for most air cargo professionals I have met. Although a tremendous amount of work has been done, most of those same professionals are disappointed with the actual achievements. In fact, digitalization is a fast-moving target and air cargo is a slow adopter. Whilst emerging digital industries use AI to predict your next purchase and push ads into all your media streams, in air cargo we still use data formats that date from the telex era. Can we really look into that mirror, and not question our commitment? Rather than playing catch-up, the air ...

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DATA: The driving force fueling next-generation air freight

DATA-The-driving-force-fueling-next-generation-air-freight

Data is ubiquitous. It permeates our personal and professional lives.It helps us understand situations to take decisions, understand past behaviors and predict future ones across as many parameters as you can conceive. As the leading technology provider for air freight and cargo, we know that this industry is ripe for digital transformation. We are sitting on a wealth of information that has not been utilized in its full form yet. I'm talking about data, the raw operational data we have in our databases that can give us insights that we never thought existed. The good news is that technology i...

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Transforming air cargo sales and distribution through digitization

Transforming air cargo sales and distribution through digitization

Remember those images of telephone switchboard operators plugging cables into different jacks to establish phone calls? As we stare at our smartphones today, thankfully, those images are part of history. While the telecoms industry has made giant strides over the past decades, some industries are still lagging behind technological evolution. Underpinned by legacy systems, outdated messaging types, and heavy manual intervention in too many cases, air cargo is one of them. Air cargo retail, today  Faxes, emails, call centers, and industry teletype messaging have dominated air cargo sales an...

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Dynamic pricing – air cargo's next frontier

Dynamic pricing – air cargo's next frontier

Online retailers live by dynamic pricing, the ability to continuously adjust pricing along a variety of criteria. These can include real-time changes in supply and demand, competition, seasonality, basket composition, and customer profile. Many other factors can play in, but ultimately it's about flexibly optimizing a price point between supply and demand with contextual data. While dynamic pricing permeates our daily digital lives, many industries still need to catch up. Air cargo is one of them, although the concept is increasingly taking hold. So let´s have a look at why dynamic pricing is ...

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